【friDay電子錢包】行銷企劃經理

我要應徵

工作內容

  • Demonstrate strategic thinking and planning: Responsible in designing marketing strategies independently that includes market and competitive analysis, customer segment selection and penetration plans in the manner that support consistent business growth and enhance brand equity.
  • Grow friDay Wallet users: Put in place customer-centric and behavioral-based marketing programs that drives the growth of friDay Wallet users across all our business verticals (via acquisition, retention, frequency, loyalty and strategic partnerships) through disruptive and effective marketing efforts.
  • Resource Synergy Management: Work closely with merchants and strategic partners to manage win-win campaigns, events and promotions. Work with communication stakeholders to handle media requests, social media marketing and CSR campaigns on ground. Proactively shape social media/ public relations to create positive publicity on the business and engage the public to support friDay Wallet.

管理責任

管理4人以下

出差外派

無需出差外派

上班時段

日班,09:00~18:00

可上班日

一個月內

需求人數

1 人

工作經歷

5年以上

學歷要求

大學以上

科系要求

商業及管理學科類

語文條件

英文 -- 聽 /中等、說 /中等、讀 /精通、寫 /精通


其他條件

  • Digital marketing, Business Analysis, Presentation Skill and strategy planning ability
  • Inter-personal Communication, Management and Coordination Skill
  • Creative thinking and passion for marketing planning & promotion

其它職缺

處理中